Date of Update: 9/2/2020


Ticker: PBH AU

Theme: Sportsbook

Country: Australia

Sector: Consumer Services

This is not a recommendation to buy or sell securities.


Company Description:

PointsBet is a corporate bookmaker, offering innovative sports and racing betting products and services direct to clients via its scalable cloud-based technology platform. Founded in 2015, PointsBet has grown rapidly since launching its sports betting product, PointsBetting, in Australia in February 2017.

In August 2020, PointsBet announced a five-year partnership with NBCUniversal to become the official sports betting partner of NBC Sports. PointsBet will be the exclusive provider of odds and sports betting data for all eight regional NBC Sports networks, Golf Channel, NBC Sports’ podcasts and Peacock, the recently launched NBC streaming service.

3 Company Facts:

  • NBC Sports acquired a 4.9% equity stake in PointsBet in 2020, with an exercisable option to increase ownership up to 25%.1
  • As of September 2020, PointsBet has iGaming and/or sports betting access in over 10 states including New York, Colorado, and New Jersey.2
  • Surpassed 100,000 active clients in Australia as of August 2020.3

3 Industry Facts:

  • Morgan Stanley estimates suggest the market opportunity in the U.S. between sports betting and iGaming may reach $12 billion by 2025.4
  • 50% of the U.S. population is expected to have access to regulated sports betting by the end of 2022.5
  • Of the $4.6 billion bet with New Jersey sportsbooks in 2019, approximately 84% of it was placed online.6

Related Companies: Penn Gaming, Flutter Entertainment, DraftKings

3 Key Metrics:

  • Active client count
  • US market access
  • Turnover by region

Notable Brands:

PointsBet logo
PointsBet Sportsbook
NBC Sports logo
NBC Sports


  • 1SportTechie
  • 2PointsBet IR
  • 3PointsBet IR
  • 4PointsBet IR
  • 5Eilers & Krejcik Gaming
  • 6ESPN